Colton Dixon Launches New Fragrance “Desert Fire”

Colton Dixon is back with a new fragrance, and there’s a pretty cool story behind how it all started!

You may know his hit song “Build a Boat,” but did you know it helped inspire a business? The song encouraged the founders of Arizona-based fragrance company Day Three Fragrances to take a leap of faith and launch their own business.

That connection eventually led to Colton’s first fragrance with the company, “Desert Rain.” Now, they’re teaming up again for a new scent called “Desert Fire.”

Watch the video below to hear Colton share the story behind “Desert Fire” and how he came up with the name!

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